Urea Sales Surge 46% in August 2025

Islamabad, September 3, 2025, 07:49 PM PKT — Pakistan’s urea sales have surged dramatically, climbing 46% year-on-year and 34% month-on-month to 816,000 tonnes in August 2025, fueled by aggressive discounting from key manufacturers and advance purchases by dealers ahead of a partial price rollback in September, as per industry reports. Engro Fertilisers led the charge with an average Rs269 per bag discount in August, though part of this relief was withdrawn in September, prompting dealers to stockpile at lower rates.

Despite this August boost, cumulative urea offtake for the first eight months of FY25 dropped 10% to 3.77 million tonnes from 4.21 million tonnes last year, driven by weaker farm economics dampening demand. Web context on fertilizer trends shows past volatility, while posts found on X reflect relief mixed with concern—some cheer discounts, others worry about sustainability. Critically, the narrative of “sales recovery” may mask underlying economic strain—web data hints at agricultural challenges, and X sentiment suggests distrust in long-term stability, pointing to potential risks.